Preparing for the sale of your business

Selling a business is a significant step – both emotionally and financially. Structured and timely preparation is key to a successful outcome. Working alongside you, we lay the groundwork for a smooth sales process and an optimal sale price.

Our experience shows that those who plan early on achieve better results.

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Why it’s worth preparing for a sale well in advance

Preparing for a sale at an early stage improves the outcome of a business sale. Companies that address their structures, processes and positioning in good time achieve, on average, significantly higher sale prices. For buyers, it is not just the current state of the business that counts, but also how stable and sustainable its position is.

With well-thought-out preparation, you work on your business rather than just on day-to-day operations. You reduce dependencies, strengthen the team and boost efficiency. These steps increase the value of the business and enable potential buyers to understand and evaluate your business more quickly.

Long-term preparation has a positive impact on your financial situation. At the same time, you gain personal peace of mind and clarity, as important decisions are made in good time. You enter the sales process from a stable starting point and can achieve your goals with greater confidence.

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What makes your company attractive to buyers?

A business sale is most likely to succeed if the expectations of potential buyers are taken into account at an early stage. Buyers look to see whether a business is managed in a stable manner and is well-positioned for the future. Of particular importance are:

Growth prospects and a compelling, sustainable business model
Efficient processes and a modern IT infrastructure
A well-coordinated team with clear responsibilities
Low dependence on the previous owner

Your next steps in preparing for the sale

Every sales preparation process starts from a different point. Some business owners simply want some guidance, whilst others require a thorough analysis or comprehensive support right through to the point where the business is ready for sale. Our three service modules help you start exactly where you are right now.

Free consultation
Analysis workshop
Strategic sales preparation

Free consultation

Are you planning to sell your business within the next three to five years?

If so, an initial exploratory meeting is the ideal first step. During a brief discussion, we’ll clarify your current situation and answer the most important questions regarding preparations for the sale. You’ll receive an overview of the key steps to take and learn how to best position your business for a sale.

The benefit for you: clear guidance with no obligation.

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Analysis workshop

How well prepared is your business for a sale today?

In this one-day analysis workshop, we’ll work together to examine all relevant areas – from structures and processes to figures, risks and buyer perspectives. You’ll receive a clear action plan setting out the steps required for professional preparation for a sale.

Your benefit: an objective assessment and concrete recommendations for action.

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Strategic sales preparation

Would you like to thoroughly prepare your business for a sale?

If so, we will support you over a period of several months, drawing on our experience in transactions and project management. Together, we will develop measures to enhance value, strengthen structures and reduce risks. If you wish, the preparation process can be carried out entirely anonymously in collaboration with the ENWITO Group.

Your benefit: comprehensive support right through to the point where your business is ready for sale.

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Our 5 Vs of strategic sales preparation

Professional sales preparation consists of clearly defined areas of focus. At intelligentis, we group these areas into the 5 Vs. They illustrate how a company is systematically prepared for a successful sales process.

Increasing value

The most important factor in achieving a higher selling price is actively increasing the company’s value. Every company harbours untapped potential – whether through new markets, additional sales channels or digital business models:

Market entry into new countries or segments
Establishing an online sales presence
(e.g. through SEO or SEA)
Process optimisation and digitalisation to improve efficiency

Show values

A company can only make a convincing case if its strengths are clearly visible. A professional public image, modern sales materials and a strong online presence make all the difference.

Revision of presentations and pitch decks
Building a credible brand
Visibility on industry platforms and social media
Corporate video and high-quality photographs

Measuring values

What can be measured can also be managed – and is transparent to buyers. Through professional financial management and transparent key performance indicators, you build trust and demonstrate that your business is run in a structured manner.

Introduction of KPI dashboards and monthly reports
Presentation of profit centres and division-level revenue
Introduction or optimisation of an ERP system

Protecting values

Buyers are looking for companies with as few risks as possible. That is why it is crucial to safeguard the value you have created – legally, organisationally and technically.

Establishing a second tier of management
Protection of intellectual property (e.g. trade marks, patents)
IT security measures and infrastructure checks

Calculate values

Ultimately, what counts is what your business is really worth – not just on paper, but in the market. We can assist you with a valuation in accordance with IDW S1 or with a QuickCheck. However, the true value only becomes apparent during the sales process: through supply and demand.

Frequently asked questions about preparing for a sale

Many business owners are dealing with the prospect of selling their company for the first time and are looking for reliable guidance. When working with intelligentis, similar questions frequently arise regarding timeframes, value enhancement and the correct approach. These FAQs summarise the key points and provide an initial, structured overview of how professional preparation can significantly improve the chances of a successful sale in the long term.

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When is the right time to start preparing for the sale?

You can get started at any time, regardless of your timeframe. intelligentis supports companies with both short-term preparations and long-term succession planning. A structured approach is essential to ensure that the sale is carried out professionally and securely.

Which factors have the greatest influence on a company’s value?

Value drivers include reliable figures, clear processes, a stable team and compelling market opportunities. intelligentis helps to strengthen these areas in a targeted manner and present them clearly.

What role does an analysis workshop play at the outset?

The analysis workshop shows just how well the company is currently positioned. It provides a practical action plan that sets out clear priorities and maps out the path to market readiness.

How comprehensive is strategic sales preparation?

The scope depends on each company’s individual circumstances. intelligentis works with many companies over a period of several months to ensure that value is added and that documentation and organisation are properly established – without placing an unnecessary burden on day-to-day operations.

Is it possible to make discreet or anonymous arrangements?

Yes. If requested, the preparation can be carried out anonymously. This protects sensitive information from employees, customers and partners.